Harvard Business Review on Doing Business in China (Harvard Business Review Paperback Series) |  | Authors: Rick Yan, Kenneth Libeberthal
Creator: Harvard Business School Press
Publisher: Harvard Business Press
Category: Book
List Price: $19.95
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Seller: massbookstore
Rating:  9 reviews
Sales Rank: 113175
Media: Paperback
Pages: 204
Number Of Items: 1
Shipping Weight (lbs): 0.6
Dimensions (in): 8.2 x 5.5 x 0.8
ISBN: 1591396387
Dewey Decimal Number: 330.951
EAN: 9781591396383
ASIN: 1591396387
Publication Date: December 1, 2004
Availability: Usually ships in 1-2 business days
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Product Description
All eyes are on China. Home to a quarter of the world's population, China's rapid growth, expanding openness, and developing consumer market have made the region a hotbed of opportunity-and risk-for today's multinationals. Harvard Business Review on Doing Business in China offers a timely and insightful analysis of what it will take to successfully do business in twenty-first-century China. Featuring eight articles, each written by experts in Chinese business and culture, HBR on Doing Business in China explores issues including: -The possibilities and pitfalls multinationals face in the newly opened Chinese domestic market -The unique cultural and social factors that govern the buying preferences of Chinese consumers -The deep-seated cultural traditions Westerners must understand to negotiate successfully with the Chinese -The emergence of Chinese brands as powerful rivals in the global market -Strategies for entering and winning in China as competition- both local and global-heats up
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| Customer Reviews:
Showing reviews 1-5 of 9
 An excelent reading in my business trips July 7, 2007
H. Torres (Carolina,Puerto Rico)
2 out of 3 found this review helpful
I have been in china for business trips over 7 times and I always use this reading during the air trip(many hours from Puerto Rico to China (22 hours).
And always find something new to apply to my visits for negotiations from this book.
Humberto Torres
Puerto Rico
Must do reading February 17, 2007
O. Yepez (Columbia, SC)
1 out of 3 found this review helpful
This is a great complitation of HBR articles on China. A must do reading for anyone seriously interested in doing business in China
 Good but isolated perspectives November 4, 2006
An expat based in Beijing (US and China)
8 out of 8 found this review helpful
Like other HBR articles, the articles in this collection on Doing Business in China are well written and presented, with each examining a particular issue in a fairly coherent way.
However, as they are written by different authors, there is an inevitable lack of cohesion among the articles. For example, in article "Entering China: An Unconventional Approach" (pages 105-121), author Vanhonacker argues that since "Chinese companies...typically have a more immediate interest in profits than foreign investors do," "joint ventures do not offer foreign companies what they need to succeed in China." Yet, in article "Trouble in Paradise" (pages 141-161), authors Xin and Pucik present a case study, where the dilemma faced by the American general manager is such that while his US-based boss wants him to improve the joint venture's profitability from a 4% ROI to a 20% ROI, the Chinese deputy general manager wants to grow the joint venture by acquiring another local Chinese enterprise!
In my experience, the scenarios presented in the two articles are pretty academic because the reality is much more messy than that and hardly rests on such a simple black/white trade-off. Indeed, we now know that the China challenge is multifaceted. Therefore, there is an urgent need for an integrated framework that distills what it takes to succeed in China (how to think as well as what to do) by running a central, balanced theme across all these perspectives.
It is fair to say that although eight useful articles are put together in one volume, this book lacks the above mentioned central theme.
To find such a central theme, you will have to read Dr Wei Wang's The China Executive: Marrying Western and Chinese Strengths to Generate Profitability from Your Investment in China. In it, you will find a road map to business success in 21st-century China.
A little dated but a good read. April 13, 2006
Jose Ledesma Fuentes (San Juan, PR)
7 out of 9 found this review helpful
Dont be fooled by the 2004 publising date most of the articles inluded here are from the late 90's early 00's. Otherwise a good read and well worth the $14 price tag.
A review for the business world January 13, 2010
Mauri G. Gronroos (Tampere, Finland)
1 out of 1 found this review helpful
This Harvard Business Review is a collection of articles on doing Business in China. The articles are all very well written and facts are supported by figures, tables and references. It is important to note, however, that this review deals with Business and is intended for Business orientated people - focusing on the Business Language and only when understood by the reader, it offers deep insight to the Chinese Business World and its pitfalls.
As China is a rapidly evolving Nation these articles may be a bit outdated as they refer to events and facts of the 1990s. These facts are not all relevant anymore. Additionally, the articles are not related to each other by one central theme, but they are eight separate articles. This is disturbing at some points, as the book as a whole does not "flow", but the articles no less give fundamental information to managers and professionals who have the need to stay competitive in this fast-moving world. Recommended to anyone who wants to gain an overall perspective of doing Business in China.
Showing reviews 1-5 of 9
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