Fundamentals of International Business (with World Map and InfoTrac) |
 | Authors: Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett
Publisher: South-Western College Pub
Category: Book
List Price: $169.95
Buy Used: $1.19
as of 7/30/2010 09:03 CDT details
You Save: $168.76 (99%)
New (20) Used (92) from $1.19
Seller: Books Squared
Sales Rank: 709248
Media: Paperback
Edition: 1
Pages: 560
Number Of Items: 1
Shipping Weight (lbs): 1.9
Dimensions (in): 9.9 x 7.9 x 0.4
ISBN: 0324259646
Dewey Decimal Number: 338.88
EAN: 9780324259643
ASIN: 0324259646
Publication Date: April 7, 2003
Availability: Usually ships in 1-2 business days
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Product Description
Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations. The distinguished author team's academic and practitioner experience both in business and government ensures a balance of research and practical insight. The text includes the latest trade data presented in easy to understand tables and graphs. Contemporary business situations and critical events are featured and discussed in each chapter—with special attention to the impact technology. Throughout the text every effort has been made to present complex ideas in an easy-to-understand language and format.
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